BMI View: Cambodia is a market with strong growth potential for pharmaceutical firms, given the manyunmet medical needs. However, we highlight that such frontier markets are highly risky, given the lack ofproper regulation, extensive bureaucracy and rampant corruption. As a consequence, firms looking toexpand in these regions must contend with low or negative sales growth initially.Headline Expenditure Projections? Pharmaceuticals: KHR721.1bn (US$170mn) in 2012 to KHR812.5bn (US$190mn) in 2013; +12.7% inlocal currency terms and +11.2% in US dollar terms. Healthcare: KHR3262.7bn (US$780mn) in 2012to KHR3582.4bn (US$850mn) in 2013; +9.8% in local currency terms and...
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