BMI View: The Argentine IT market holds great potential with scope for large increases in PC penetration,second device ownership, enterprise software penetration and cloud computing uptake. However, in theshort term, the economic environment is stymieing development, with depreciation of the peso and importrestrictions acting as a break on PC sales in 2012 and early 2013. Both imported PCs and nationallymanufactured were affected, with the latter impacted by weak consumer confidence and a reliance onimported components. Providing these short-term economic challenges can be navigated, we believe theArgentine market will grow rapidly, with rising PC penetration, includi...
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