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Thursday 17 October 2013

Vietnam Consumer Electronics Report Q4 2013

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Vietnam Consumer Electronics Report Q4 2013
Oct 16th 2013, 00:00

Price: $ 1295  

BMI View: We project Vietnam consumer electronics spending will grow by 18.5% in US dollar terms in 2013 to US$6.1bn. Sales of handsets and TV sets reported a dip in Q113, despite a typical boost from the Lunar New Year shopping season. In 2013, uncertainties over the outlook for employment and more difficult access to credit could cause households to cut spending. However, our core scenario is for continued growth. The country's vast, underpenetrated rural market offers the greatest growth potential, while Hanoi and Ho Chi Minh City accounted for most sales. Growth areas include smartphones, which could comprise 50% of handset sales in 2013, and LED TV sets, which reported triple-digit growth in 2012.However, sales of LED TVs and smartphones have been fuelled by lower prices, placing pressure on ...

Complete report details with Table of Contents and more @ http://www.marketreportsonline.com/285061.html

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